When you think Kitchen Aid, you think quality, durability and clean lines. Engineering and design may not be the first thing that comes to mind. Kitchen Aids new collection is about to change that. Kitchen Aid is creating a fresh take on their brands iconic design. They are incorporating what you have come to love in Kitchen Aid with a new, modernized look. They have taken appliances to the next level – beginning with an industry first: black stainless steel. The look is like no other. Not only are there clean lines, a satiny finish like stainless steel, but what seems impossible – a warm tone. Instead of making the kitchen feel industrial or making the appliances an imposing presence, they exude warmth, professionalism and muted accents. They supply all your needs and convenience while encouraging an atmosphere of inspiration and creativity in your cooking. The standard of excellence started with the production of their Stand Mixer in 1919. That standard of excellence has continued on to this day and can easily be seen in the seamless, sleek design of their appliances. In April 2015 the U.S. market will get a chance to make this line a part of their home kitchen. Shortly after, Kitchen Aid will be making this line available, for the first time, for worldwide distribution. The quality and durability you love in a Kitchen Aid, now available in their new kitchen collection.